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亚博足球国际Yahoo消息:美国手机APP下载调查 游戏玩家占60%
浏览: 发布日期:2019-06-17

日前,美国调查机构皮尤研究中心(Pew Research Center)发布的一项报告表明,手机游戏并不仅仅是青少年群体的专利,在过去一个月时间中,60%曾下载应用的美国用户都玩过手机游戏。

US mobile-app survey

US mobile-app survey

这项报告的调查对象主要是,在过去一个月中下载至少一款应用的手机用户。在超过2200名的调查对象中,63%的女性表示曾在该时期玩过手机游戏,而仅58%的男性拥有共同的经历。调查结果还指出,并非只有青少年最哈手机游戏,在35岁以上的群体中,58%的用户承认对九宫格(Sudoku)、单人纸牌(Solitaire)之类的游戏特别痴迷。而35岁以下的群体,毫无疑问更易沉浸在手机游戏的乐趣中,因为这一类型的用户人数达到了64%。

该报告还反映了最热门游戏的下载情况,益智和策略类游戏以36%的比率居首,其次是纸版和博彩类游戏,占25%;第三是经典大型电玩游戏,占22%;第四是琐事游戏、文字和数字游戏,占18%;最后是键盘游戏,占13%。

在此须特别提醒,该报告主要针对的是,过去一个月中曾下载至少一款手机应用的美国用户,而在这符合条件的53%用户中,至少33%受访者表示他们在过去一周内就已经下载过手机应用。

除了手机游戏,这份调查报告还指出了非游戏应用的每月使用情况。42%的用户表示他们每月必用Facebook,35%的人使用Google Maps;而在新闻和天气预报应用中,Weather Channel至少占32%;在音乐应用中,潘朵拉(Pandora)占据19%。

与此同时,这一报告还指出,这些用户并非时时刻刻都黏在手机应用上面,约76%的用户表示他们平均每天耗在这些应用上的时间最多30分钟。还有更甚者,几乎从来不光顾智能手机上的应用。虽然在美国有35%成人用户的手机支持应用运行,但仅25%的人使用这些功能,11%的用户甚至不清楚自己的手机到底有没有应用这回事。

60 percent of U.S. mobile-app downloaders play games, survey says

Think cell-phone games are just for kids? Think again. Also: When they’re not playing games, frequent app users are firing up the mobile version of Facebook.

A new survey by the Pew Research Center found that a good 60 percent of app-savvy U.S. mobile users have played a game on their phones within the past month — and we’re not just talking geeky teenage boys, either.

About 63 percent of women who’ve downloaded an app to their phones in the past 30 days played a game on their handsets during the same period, according to the study of more than 2,200 U.S.mobile users — compared with just 58 percent for men.

Meanwhile, it’s not just youngsters who are getting in on the mobile gaming action, with a solid 58 percent of mobile-app users in the 35-and-up range admitting to firing up games ranging from Sudoku to Solitaire, the survey says. The 35-and-under bracket, meanwhile, managed a stellar 64 percent when it came to mobile game playing among regular app downloaders.

So, what are the most popular mobile games among mobile users hip to apps? Puzzle and strategy titles take the prize, with a hefty 36 percent piece of the pie, according to the Pew survey (here’s a PDF of the complete results), with card and casino games accounting for a 25 percent share. Up next are “classic” and arcade games with 22 percent, followed by trivia, word and number games (18 percent) and, finally, board games (13 percent).

Mind you, all the figures I just rattled off are for U.S. mobile users who’ve downloaded an app in the past month — but it turns out there are a lot of cell users who fall into that category,with 53 percent of those with app-capable handsets telling researchers that they’d downloaded an app in the past 30 days. (In fact, 33 percent of the overall total said they’d downloaded an app within the past week.)

The Pew study of mobile-app use also packs in plenty of nongame statistics, including figures on the most-used apps of all. Facebook, for example, saw monthly (or better) use by a full 42 percent of regular U.S. mobile-app users, with Google Maps coming in next at 35 percent. Among news and weather apps, the Weather Channel app saw at least monthly use by 32 percent of app-centric users,while Pandora was tops (19 percent) among music apps.

And don’t think for a minute that most mobile users only fire up an app every month or so. According to the survey, about 42 percent of frequent app downloaders are using their apps “multiple”times a day, with another 15 percent launching an app at least daily.

Frequent app users aren’t spending hours on end with their apps, though, with 76 percent of app-savvy users saying that they’re using apps for 30 minutes or less on a daily basis.

On the other side of the spectrum, there are still plenty of mobile users who rarely if ever use apps on their smartphones. While 35 percent of U.S. adults have handsets capable of handling apps,just 25 percent actually use them, according to the Pew study — and indeed, 11 percent of mobile users aren’t even sure if their phones have apps at all.